Pixels, a prominent Web3 social gaming platform, has partnered with the fantasy MMORPG Forgotten Runiverse in what both teams have described as a notable development in the pursuit of interoperable Web3 economies and immersive, player-centric experiences. The collaboration also reinforces the utility of $PIXEL, Pixels’ native governance and utility token, by expanding its use across multiple gaming environments.
According to the official announcement, the $PIXEL token is already integrated into two active games within the Pixels ecosystem—its flagship title and Pixel Dungeons. The new partnership adds Forgotten Runiverse as the first third-party game to adopt $PIXEL, representing a step forward in cross-platform asset usability within decentralized gaming.
Joint Events and In-Game Features Launched
To commemorate the partnership, the two companies plan to introduce special in-game quests and limited-edition content. Notably, players will gain early access to an exclusive Forgotten Runiverse-themed avatar within Pixels ahead of the token’s formal integration. Players will also be able to earn $PIXEL by utilizing Quanta, the in-game currency of Forgotten Runiverse, and will be allowed to spend the earned tokens on Mana, Boosts, and event-specific items in the game’s Font of Memory system.
Both parties indicated that the collaboration would not only enhance gameplay but also generate critical user engagement data. This data is expected to assist in refining reward strategies and optimizing player retention through improved play-to-earn (P2E) models. Analysts close to the development suggested that such insights could help drive a more sustainable reward economy while promoting long-term user participation.
Industry Leaders Aim to Shape the Future of Web3 Gaming
Bisonic, the studio behind Forgotten Runiverse, stated that the adoption of $PIXEL aligns with their broader objective of creating a sustainable digital economy ahead of their own token launch, $XP. The team views the integration as an opportunity to gather key learnings about tokenized ecosystems while working alongside a partner that shares a vision for equitable, decentralized gaming frameworks.
Representatives from Pixels noted that the partnership allows for the exchange of behavioral insights and reward model analysis. They believe that strengthening the P2E mechanisms will bring them closer to achieving a favorable return on reward spend, enhancing both token value and player satisfaction.
Web3 Gaming Growth Continues Across Asia
Pixels has grown into a dominant player in the Web3 gaming industry, boasting over 10 million users. The game, which blends farming, exploration, and community-building in an open-world setting, transitioned from Polygon to the Ronin blockchain in 2023. This move was driven by the desire to benefit from lower gas fees, deeper developer support, and access to Mavis Hub, Ronin’s distribution channel for Web3 games.
The Philippines has played a crucial role in Pixels’ global adoption, particularly in 2024. Data from the period showed that about 30% of the game’s player base hailed from the country, with local players, Ronin stakers, and guilds such as YGG reaping benefits from the game’s token airdrops. At its peak, the game recorded over 1 million daily active users.
In a related development, Pixels’ founder had previously revealed plans to expand the gaming universe with additional titles, including a Telegram-based experience, reflecting ongoing efforts to diversify user engagement.
Forgotten Runiverse Builds Lore-Rich Web3 Experiences
Forgotten Runiverse is set in a magical world plagued by darkness following the disappearance of powerful Wizards. The game’s narrative involves the return of these Wizards through a newly opened portal to restore balance. In July 2024, the title joined the Ronin blockchain and has since continued building its player base.
Earlier this year, Forgotten Runiverse initiated its “Crash the Runiverse” event to stress-test game servers while providing players the chance to earn rewards and ecosystem tokens. The campaign allowed participants to farm Quanta, which could be exchanged for $XP and exclusive cosmetics, further embedding token-based incentives into the game’s economy.
Together, Pixels and Forgotten Runiverse are establishing a foundation for more connected, rewarding, and immersive Web3 gaming experiences.