PlaysOut has entered into a strategic alliance with Blazpay AI with the objective of easing the transition of Web3 games toward zero-instant, interaction-free decentralized finance experiences. The collaboration is designed to support smoother customer interactions by integrating AI-driven systems that combine gamified education with automated user onboarding. By enabling frictionless movement between digital assets, the partnership seeks to create a more intuitive connection between gaming environments and financial ecosystems, addressing long-standing usability challenges in Web3 adoption.
PlaysOut has positioned itself as a prominent participant in the Web3 mini-gaming sector by focusing on accessibility and simplicity. Its platform emphasizes the combination of Web2-style ease of use with the functional advantages of Web3 technology. Developers are able to embed mini-games into widely used non-gaming applications such as Telegram and WeChat through a single software development kit, eliminating the need for users to download separate applications. This approach has been central to the company’s effort to reduce entry barriers for both developers and players.
Market Traction and Platform Growth
The platform has demonstrated strong market traction, recording more than 110,000 downloads across Android and iOS devices. This adoption has supported a valuation of approximately $70 million following a $7 million seed funding round. Observers view this growth as an indicator of the platform’s potential to connect traditional gaming experiences with emerging blockchain-based models. By focusing on lightweight games that fit naturally into everyday digital platforms, PlaysOut has built momentum without requiring users to change their existing digital habits.
The integration of Blazpay AI has been identified as a key missing component within this ecosystem. Blazpay offers decentralized finance tools that include AI-powered rewards, airdrops, advanced trading support, portfolio management, and opportunities for passive income. The collaboration aims to address a core issue in Web3 gaming, namely the gap between engaging gameplay and meaningful financial participation. By embedding financial functionality directly into the gaming experience, the partnership seeks to make value creation feel like a natural extension of play.
Partnership Announcement
PlaysOut × @blazpaylabsPlaysOut and Blazpay AI are pleased to announce a new partnership, establishing a foundation for future collaboration across AI-powered user experiences, gamified engagement, and accessible DeFi interactions.
Both teams will… pic.twitter.com/c19VFL7z6l
— PlaysOut (@itplaysout) January 1, 2026
AI-Driven User Experience in DeFi
A defining feature of the partnership is its emphasis on AI-driven interaction designed to simplify, rather than complicate, the user experience. Blazpay’s conversational AI is intended to streamline DeFi management by allowing users to complete transactions, track assets, and explore new opportunities through natural language interactions. This design approach reduces the learning curve commonly associated with decentralized finance platforms and aligns closely with the casual gaming audience that PlaysOut attracts.
For users of PlaysOut, the collaboration could translate into AI agents capable of understanding individual gaming preferences, tracking rewards earned across multiple mini-games, and proactively suggesting optimal ways to convert in-game achievements into real financial assets. The partnership also incorporates gamified learning models intended to guide users through complex DeFi concepts using interactive and engaging gameplay mechanics, thereby turning education into part of the entertainment experience.
Industry Outlook and Infrastructure Development
The broader blockchain gaming market continues to expand at a rapid pace. Industry estimates indicate that the sector generated approximately $13 billion in value during 2024, with projections suggesting growth beyond $301 billion by 2030. Analysts increasingly view this expansion as a structural shift rather than a short-term trend, driven by player demand for genuine digital ownership and decentralized systems that enable real-world value creation. Within this context, PlaysOut’s strategy of combining simple mini-games with integrated DeFi onboarding is seen as a scalable approach to long-term growth.
Blazpay has also been strengthening its foundation to support this vision. The company has recently completed a comprehensive audit of its smart contracts and has raised over $2 million during its ongoing presale. These developments reflect a broader industry movement toward collaboration and infrastructure enhancement. By integrating gaming platforms with robust financial technology, partnerships such as this one aim to make Web3 experiences more accessible, trustworthy, and appealing to a wider audience.