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Home » Sony Selects WAX Blockchain for Spider-Man: No Way Home NFT Promotion

Sony Selects WAX Blockchain for Spider-Man: No Way Home NFT Promotion

Kelly Cromley by Kelly Cromley
Dec 1, 2021
in Market News, News
Reading Time: 2 mins read
0

Sony Pictures and AMC Theatres (NYSE:AMC) have selected WAX Blockchain for Sony Pictures’ Spider-Man: No Way Home NFT Promotion, the foremost NFT promotion between a studio and a large theater operator. The choice to use WAX blockchain was based on various of major characteristics of WAX blockchain, including eco-friendliness and mainstream market accessibility.

“It was critical that the procedure for getting the NFT be both eco-friendly and customer pleasant,” stated Adam Aron, Chairman of the Board and CEO of AMC Theatres. “We were certain that everybody, even first-time blockchain users, would be able to take part in the campaign since it’s simple to use and already broadly used WAX Cloud Wallet, along with no gas costs for minting, transmitting, and receiving NFTs.”

“We’ve always thought that blockchain technology and NFTs should be available to the public in an ecologically sound and user-friendly manner,” said William Quigley, Co-Founder of WAX. He further said that “we are delighted Sony Pictures and AMC Theatres ended up choosing us for this marketing for what will be the year’s largest film release.”

While supplies last, members of AMC Stubs Premiere & A-List and AMC Investor Connect will get an unique Spider-ManTM NFT through the WAX blockchain with an opening day advance ticket purchase or reservation. For this extraordinary Sony Pictures and AMC celebration of the premiere of Spider-Man: No Way Home, 86,000 NFTs were made available.

The NFTs will be accessible for redemption at a dedicated WAX site. Spider-Man: No Way Home tickets are already on sale, and the film will be released exclusively in cinemas on December 16. WAX is the most widely used blockchain in the world, with over 450,000 daily users and 15 million transactions every day.

It uses just.000223 terawatts of energy and emits only 110 tonnes of CO2 every year, about the same as 5 individual Americans, and has been declared as carbon neutral. Only Ethereum has a higher monthly NFT sales volume among layer-1 blockchains. With over 8,000,000 user accounts, Wax Cloud Wallet is one of the most popular blockchain wallets in the world.

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