Animoca Brands Corporation Limited, a prominent Hong Kong-based Web3 firm, has announced a strategic partnership with Web3 venture builder Everest Ventures Group (EVG). This collaboration involves cross-investments in each other’s projects, aimed at bolstering the Web3 ecosystem and driving its mass adoption.
The new agreement deepens the existing partnership between Animoca Brands and EVG, reflecting their shared vision of advancing the Web3 ecosystem through collaboration and innovation in real-world applications. Both companies intend to invest in each other’s projects as part of this strategic partnership.
Animoca Brands has committed to supporting several EVG consumer products set to launch in 2024. These products are designed to make Web3 experiences more accessible to a broader audience. The supported products include the OpenSocial Protocol, a scalable infrastructure layer for social applications; Zeek, a decentralized collaboration network focused on on-chain social bounty and reputation; Legend of Arcadia, a turn-based RPG emphasizing community engagement; and Last Odyssey, a kingdom simulation game.
In return, EVG will invest in multiple Animoca Brands projects that aim to advance digital property rights. These projects include Darewise, a Web3 studio centered on the Bitcoin metaverse; Anichess, an on-chain chess game with a magic system; and Mocaverse, an interoperable infrastructure layer across the Mocaverse Partner Network, a growth network seeded by Animoca Brands.
Driving Innovation and Adoption in Web3
Yat Siu, Co-Founder and Executive Chairman of Animoca Brands, expressed enthusiasm for the strengthened partnership with EVG, noting that EVG has been a long-standing ally and a dedicated builder in the Web3 space. He emphasized the potential for EVG’s projects to achieve mass adoption, bolstered by the continued collaboration between the two firms.
Allen Ng, Co-founding CEO of EVG, acknowledged the market challenges but highlighted Animoca Brands’ leadership in making Web3 the future of the digital world. He stressed the importance of focusing on real use cases and products to drive long-term adoption, rather than speculation. Ng looked forward to pushing boundaries and delivering projects that offer true utility and can withstand market fluctuations.
The statement from both companies highlighted their belief in the significant opportunities presented by the burgeoning blockchain and creator economies in key Asian markets. They aim to leverage these opportunities to drive real-world use cases and transform the Internet landscape in Asia.
Expanding the Digital Frontier
Animoca Brands is recognized as a leader in the Web3 space, utilizing blockchain technology to deliver digital property rights to consumers worldwide, thereby contributing to the establishment of an open metaverse. The company develops and publishes a wide range of products, including original games like The Sandbox, PHANTOM GALAXIES™, Life Beyond, and Crazy Defense Heroes. It also offers products based on popular intellectual properties from sports and entertainment, such as The Walking Dead, Power Rangers, MotoGP™, and Formula E.
The company’s extensive portfolio includes multiple subsidiaries such as The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Animoca Brands Japan, Grease Monkey Games, Eden Games, Darewise Entertainment, Notre Game, TinyTap, SPORTPASS, PIXELYNX, WePlay Media, Gryfyn, and Azarus. Additionally, Animoca Brands is a significant investor in Web3, with over 400 investments, including high-profile companies like Yuga Labs, Axie Infinity, Polygon, Consensys, Magic Eden, Fireblocks, OpenSea, Dapper Labs, and Yield Guild Games.
EVG, headquartered in Hong Kong, is a Web3 operating group focused on driving mass adoption of Web3 technologies. With a global team of 300, EVG has built and launched a diverse portfolio of products aimed at the future of digital interaction. These products cover various use cases and include Aspen Digital, Mugen Interactive, Kiki, LiveArt, Blocktempo, Cassava Network, and Adaverse. As an early investor and lead advisor, EVG has contributed to numerous significant projects such as Celestia, Wormhole, Berachain, Dapper Labs (Flow), Animoca Brands, Immutable, The Sandbox, Yuga Labs, Kraken, Lukka, Dunamu, and Blocklords.
The partnership between Animoca Brands and EVG is set to further innovate the Web3 space, leveraging their combined expertise to drive forward the adoption and development of decentralized technologies and applications.
