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Home » VeChain’s Strategic Move: V3TR Trademark Filing Signals Entry into Global Payment Industry

VeChain’s Strategic Move: V3TR Trademark Filing Signals Entry into Global Payment Industry

Kelly Cromley by Kelly Cromley
Feb 19, 2024
in Market News, News
Reading Time: 2 mins read
0

VeChain (VET) has taken a significant step towards aligning with global financial communication standards by filing for a trademark registration of V3TR. The move, disclosed by crypto commentator Collin Brown, is interpreted as a deliberate effort to integrate the cryptocurrency industry into the traditional financial system.

 

ISO 20022 Compliance and Market Penetration

The pending V3TR trademark holds substantial implications, positioning VeChain as a key player in the realm of digital currency transfers, crypto trading, and ISO 20022 compliance. This strategic move not only opens doors to the trillion-dollar payments market but also positions VeChain to compete with financial giants eying the rapidly growing global payment industry. Projections indicate a 24% annual growth rate, with the industry expected to reach $20 trillion by 2026, as reported by various sources, including the Boston Consulting Group (BCG), foreseeing a potential $2.2 trillion in global payments revenue by 2027.

 

VeChain’s Competitive Edge

VeChain’s proactive approach places it in a favorable position to secure partnerships with Central Banks. The trademark application encompasses financial services related to electronic transfer of digital currency, provision of digital currency for online communities, and issuance and redemption of digital or cryptocurrency tokens. This versatile coverage positions VeChain as a contender for pivotal roles in the evolving financial landscape.

 

VeChain’s Strategic Infrastructure Development

According to Collin Brown, VeChain is not only pursuing ISO 20022 compliance but is actively working on building efficient blockchain infrastructure catering to various sectors, including finance, healthcare, and supply chain. The recent launch of Account Abstraction (AA) underscores VeChain’s commitment to enhancing security and user experience through programmable smart contract wallets.

 

Founder’s Insight on 2024 Expectations

VeChain’s founder, Sunny Lu, anticipates a busy year for the crypto industry in 2024. Foreseeing progress in crypto regulation and the impact of recently approved spot Bitcoin Exchange-Traded Funds (ETFs), Lu believes these developments could drive mass adoption and attract institutional investors. Lu acknowledges the challenges VeChain faced in token utility progress but expresses optimism that regulatory measures and ETF impacts could address these hurdles.

 

VeChain’s Market Performance

As of the latest update, VeChain is trading at $0.044697, experiencing a remarkable 52% price surge in the past seven days and a three-month return of 115%. Despite a market sentiment of 39/100 and an 8.04% price decline in the last 24 hours, analysts project a potential price target of $0.125152 by December 31, 2024, citing the ripple effects of the Bitcoin halving in April as a contributing factor. VeChain’s recent strategic moves position it for substantial growth and relevance in the evolving landscape of global finance and blockchain technology.

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