Bitget, a prominent cryptocurrency exchange and Web3 company, has announced a strategic partnership with Upland, a leading immersive Layer1 gaming platform. This collaboration focuses on the launch of the utility token SPARKLET on the Ethereum blockchain and includes the creation of Bitget’s virtual headquarters in Upland’s metaverse. The partnership will also involve extensive token airdrops and rewards for the communities of both Bitget and Upland.
This partnership represents Bitget’s foray into the metaverse, aiming to offer an immersive experience for its users. Bitget will set up the “Traders’ Hub” on Treasure Island, which will feature the Bitget Headquarters and an engaging café that provides educational content. To facilitate this initiative, Bitget has acquired Treasure Island, the last unminted neighborhood in Upland’s San Francisco, consisting of 888 properties. These virtual properties will be distributed as rewards in this exclusive location, marking the final chance to obtain unminted properties in San Francisco, which had sold out two years ago.
Celebrating the Partnership with Exciting Campaigns
To commemorate the partnership, a series of giveaway campaigns will be organized. These include:
Bitget Launchpool to Farm SPARKLET: Details about this initiative will be revealed soon.
Increased Rewards for SPARKLET Holders: Participants in the Launchpool will be eligible for airdrops within Upland.
Utility of SPARKLET in Upland: Users will be able to stake SPARKLET for UPX rewards, construct buildings, or create no-code NFTs to enhance their rewards.
Leaderboard for Additional Rewards: Bitget Launchpool participants and other SPARKLET holders who bridge their tokens to Upland will have opportunities to win extra rewards, including properties on Treasure Island and an exclusive Bitget car replica NFT, which can be used for racing and traveling within the Upland platform.
Furthermore, eligible Upland users who owned SPARKLET before the Token Generation Event (TGE) will receive a special pool of 3.5 million SPARKLET tokens over the next six months. Bitget will also reward these users with a share from a pool of $50,000 worth of Bitget Token (BGB).
Enhancing Visibility and Support for Crypto Projects
Gracy Chen, CEO of Bitget, emphasized that Bitget’s support for crypto projects extends beyond just listing them. She noted that the company is committed to helping promising projects gain visibility, attract users, and find partners through various initiatives such as the Launchpool, Launchpad, and multiple educational and reward programs. Chen expressed excitement about the collaboration with Upland, highlighting that creating a Bitget-themed metaverse is a mutually beneficial and thrilling endeavor. She conveyed that Bitget aims to become the preferred platform for emerging projects in the future, assisting them in making a significant real-life impact.
A Groundbreaking Collaboration
Dirk Lueth, co-founder and co-CEO of Upland, reflected on the innovative spirit of Upland and its enthusiasm for partnerships. He mentioned that initial discussions with Bitget clearly indicated that the collaboration would be fantastic. Lueth described the joint effort in building out Treasure Island and transforming it into a “Trader’s Hub” using SPARKLET as a groundbreaking example of partnership-driven product development. He underscored that this project demonstrates the power of collaboration to strengthen community bonds and advance Upland.
Conclusion
The strategic partnership between Bitget and Upland marks a significant milestone in the intersection of cryptocurrency and the metaverse. By launching SPARKLET on Ethereum and establishing a virtual headquarters in Upland, Bitget is enhancing its presence in the digital world while providing valuable opportunities and rewards for its community. This collaboration underscores both companies’ commitment to innovation, community engagement, and the advancement of decentralized technologies. As Bitget and Upland continue to work together, they are poised to set new standards for immersive experiences and support for emerging crypto projects.
