CoinSwitch has unveiled its latest initiative, ‘Web3 Coins’, a feature aimed at simplifying decentralized crypto trading for Indian investors. This strategic move opens the door to more than one lakh decentralized tokens that users can now trade directly in Indian Rupees, without navigating the technical barriers typically associated with decentralized finance (DeFi).
The platform’s new offering responds to significant user interest in exploring a broader range of crypto assets. Over the past six months, more than a third of CoinSwitch’s active users reportedly indicated interest in discovering emerging tokens. The company projects that a quarter of its 20 million-strong user base may adopt Web3 Coins, according to the company’s co-founder.
Making Decentralized Tokens Accessible to the Masses
The company emphasized that a large segment of Indian investors have so far been unable to engage with decentralized tokens due to the complexity of the process. CoinSwitch aims to change this through an interface that replicates the ease of buying Bitcoin but now extends to a diverse universe of tokens.
With the launch of Web3 Coins, Indian users gain exposure to popular decentralized tokens like Lido, Uniswap, Jupiter, and PancakeSwap. These tokens, which are typically accessible only via decentralized exchanges, now form part of an offering that simplifies interaction by eliminating steps such as wallet setup, token swaps, or paying network gas fees.
Globally, the decentralized token ecosystem is expanding, with close to 200 million unique trading addresses interacting with decentralized platforms, and a combined market capitalization nearing $11.83 billion, according to market data provider CoinGecko. While decentralized tokens are often seen as more experimental and risk-prone than their centralized counterparts, they also provide a space for faster innovation and community-led growth.
Bridging Centralized Simplicity with Decentralized Opportunity
CoinSwitch described Web3 Coins as a bridge between centralized trading convenience and decentralized asset potential. Through this new feature, users can now access governance tokens, memecoins, stablecoins, and other high-growth digital assets directly within a regulated and rupee-based environment.
To maintain trust and mitigate risks, CoinSwitch said it applies rigorous checks across five key dimensions before listing any token on its platform. These include assessments of tokenomics, contract security, risk profiles, community signals, and liquidity data from exchanges. The company stated that this vetting framework is designed to safeguard users while enabling access to high-potential opportunities.
By removing entry barriers such as complex wallet integrations and blockchain-specific operations, CoinSwitch is positioning itself as a gateway for Indian users to enter the Web3 world with greater confidence and ease. The platform believes that this could mark a significant milestone in India’s broader crypto adoption journey.
Driving the Next Wave of Crypto Adoption in India
CoinSwitch’s move comes at a time when interest in DeFi and decentralized exchanges is gaining traction globally. With Web3 Coins, the platform aims to position India as a proactive participant in this evolving space by equipping everyday investors with tools that combine technological sophistication with user-friendly access.
Through this launch, the company aims to empower a broader demographic of Indian users to participate in a global, decentralized financial ecosystem—making crypto trading not only more inclusive but also more aligned with emerging trends in Web3 innovation.
