LandVault, which calls itself a metaverse building business, is working with Super League to build metaverse play sites in the Middle East. A group of companies has formed a special relationship to meet the needs of businesses in the Gulf Cooperation Council area, which includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates.
LandVault and Super League have joined forces to make it easier for market brands, foreign sports teams, entertainment companies, and government bodies to join the metaverse. Also, combining their skills in Web2 and Web3 gives outside groups in the area a way to create, spread, promote, and sell metaverse projects.
At the same time as this announcement, Super League made LandVault the official producer for Web3 networks in the GCC region, with a focus on the United Arab Emirates. Because the company has a local presence, Super League employees can work closely with the development team to bring the metaverse worlds to life.
LandVault has completed over 200 successful metaverse projects for large companies like Mastercard, L’Oreal, Standard Chartered, and others. At the start of 2023, the company started doing business in Dubai and making big investments in the GCC region. One of the things the company did was make digital copies of homes for real estate companies.
LandVault is not only trying new things with art, but it is also building the infrastructure it needs to make its big projects possible. This includes putting in place Matera, an AI-powered tool for making content, as well as a protocol that makes it easy to store and tokenize content and tools for making money and analysing data. LandVault and Super League have paid to work together on marketing in the GCC area. The goal of this relationship is to take advantage of Super League’s proven ability to reach specific groups, build involved communities, and support ROI-driven goals for metaverse projects.
The CEO of LandVault, Samuel Huber, says that even though their idea of the metaverse includes a Web3 element, brands are interested in Web2 platforms like Roblox and Fortnite. Super League has done well on these networks and Web3 over the past few years. Together, we combine the best parts of both environments to give brands a stronger offer, with a strong focus on the GCC and UAE, where we see the most progress.
The Department of Culture and Tourism in Abu Dhabi, Aldar, Miral, twofour54, Abu Dhabi Motorsports Management, Flash Entertainment, and Yas Island have all worked with Super League to bring Yas Island to the metaverse. Super League has made and carried out projects for global names like Samsung, Mattel, Nickelodeon, MTV, Universal Pictures, Sony Pictures, and Chevrolet.
Matt Edelman, the President and Chief Commercial Officer of Super League, said in a statement that LandVault is a great partner for the company because they are very good at building metaverses. This agreement will help Super League improve its high-end services for global brands and companies that work directly with customers. In March, LandVault got money from a number of investors, such as The Sandbox, the Gemini Frontier Fund, HodlCo, and Kingsway Capital, a $3 billion hedge fund that invests in Animoca Brands. LandVault has a team of more than 120 people working for it.